The Great British Bake Off:
Sponsored by Amazon Echo
Showcase the product functions of Echo devices whilst normalising the use of Alexa in the home. We were appealing to a baking audience after a light hearted, family friendly viewing. These sponsorship adverts were the result.
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Creative
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Executive Creative Director: Simon Morris
Creative Director: Steve Uren
Creatives: Tessa Noble, Rob Hainsworth & Phoebe Beasley
Illustrator: Gemma Correll
Animation: Cookie Studios
Producer: Paul Lewis
Audio Technician: Alex Wilson-Thame @ Jungle
